Thought Leadership
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Build personal authority and position yourself as a reference in your market. With Mary, learn to craft a thought leadership narrative, choose distribution channels, generate content that demonstrates expertise, and turn visibility into real business opportunities.
Who this area is for
Founders building personal brand, C-levels, marketing professionals, community heads, B2B creators
Frameworks and methodologies
Personal Brand Canvas (personal brand canvas: purpose, expertise, audience, channels), Content Pillar Strategy (content pillar strategy for thematic consistency), Authority Building Framework (authority building: publications, talks, mentorships, community), Storytelling Framework (narrative framework: origin story, contrarian view, lessons learned), Distribution Strategy (distribution strategy: LinkedIn, newsletter, podcasts, events)
Prompts in this use case
Checklist: Personal Brand for Business Creators
Use this checklist as a roadmap for building your personal brand as a business creator. Ideal for founders who want to know what to do and in what order, without hiring a consultan
Mentoring: Mariana Grotti as AI Mentor
Use this prompt to have a mentoring conversation with an AI version of Mariana Grotti — a personal branding mentor who asks questions before giving answers. Ideal when you have a s
Personal Brand Assessment for Founders
Use this prompt when you need an honest assessment of where your personal brand stands as a founder or executive. Ideal for entrepreneurs who know they need to invest in personal b
Personal Brand: 90-Day Action Plan
Use this prompt when you need a clear path to build or strengthen your personal brand over the next 90 days. Ideal after running the Personal Brand Diagnostic or when you already k
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