PMF: From 0 to 1MM
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Find Product-Market Fit and reach your first million in ARR using the 5 Building Blocks. With Guilherme Lima, learn to validate the market, build a product with an atomic growth unit, define the AHA moment, structure the business model, and assemble the right team over an 18-24 month timeline.
Who this area is for
Tech founders at the 0-to-1 stage, technical co-founders, entrepreneurs with an MVP in validation, founders pivoting product, participants in early-stage accelerator programs
Frameworks and methodologies
5 Building Blocks (Market, Product, Go-to-Market, Business Model, People), Atomic Growth Unit (smallest value unit that generates retention and expansion), AHA Moment (point where the user perceives the core product value), PMF Survey — Sean Ellis Test (Product-Market Fit survey: % of users who would be very disappointed without the product), 18-24 Month Timeline (realistic horizon for finding PMF with discipline)
Prompts in this use case
Action Plan: Product-Market Fit in 90 Days
Use this when you need a practical roadmap to advance Product-Market Fit over the next 90 days. Ideal after diagnosis or when you know the bottleneck but don't know where to start.
Checklist: The 5 Building Blocks of PMF
Use this checklist as a visual map of your progress toward Product Market Fit. Ideal for early-stage founders or teams looking to align on what still needs to be built. The 7 block
Mentoring With Guilherme Lima on PMF
Use for a simulated mentoring session with Guilherme Lima on Product Market Fit. Ideal when facing a specific challenge — unable to identify your ICP, uncertain which GTM strategy
Product-Market Fit Maturity Assessment
Use this prompt to assess which stage of Product-Market Fit your startup is in. Ideal for pre-seed or seed stage founders who want to understand which of the 5 Building Blocks are
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